1. Chen, Pei-Chun & Tsai, Meng-Huan, How experiential value and brand equity influence the brand attitude? Evidence from tourism factory, 2015 The 3rd International Conference on Hospitality, Leisure, Sports, and Tourism,22-24,July, Waseda University, Tokyo, Japan. 2. Chen, Pei-Chun & Chen, Ching-Fu, How memorable experience and evaluative factors affect festival tourists’ behavioral intentions? 10th Annual International Conference on Tourism, 9-12 June 2014, Athens, Greece.(科技部經費補助) 3. Huang, Pao-Mei & Chen, Pei-Chun, Investigating structural relationships between Experiential Quality, Experiential Value, Satisfaction and Behavioral Intention for tourist: Evidence from Huashan 1914 Creative Park, 2013 International Congress of Finance Economy and Management(ICFEM),12,December,2013,Chiayi,Taiwan. 4. Chen, Ching-Fu & Chen, Pei-Chun, Exploring taste heterogeneity in commuting cyclists’ bicycle route choice behavior-Evidence from Taiwan, The 13th World Conference on Transport Research (WCTR), 15-18, July, 2013, Rio de Janeiro,Brazil.(國科會經費補助) 5. Chen, Ching-Fu, Chen, Pei-Chun, Estimating recreational cyclists' preference on bicycle route facilities- Evidence from Taiwan, The 12th World Conference on Transport Research (WCTR), 11-15, July, 2010, Lisbon, Portugal.(國科會經費補助) 6. Chen, Ching-Fu ,Chen, Pei-Chun ,Exploring tourist preferences of heritage attractions- Evidence from discrete choice modeling in Taiwan, The 40th Travel and Tourism Research Association Annual Conference, 21-24, June, 2009, Hawaii, USA. (國科會經費補助) 7. Chen, I Chun Lisa, Chen, Pei-Chun , Doss Daniel Adrian, Have US MNC employees changed their values after merging with Eastern MNCs within the USA? The 29th, International Industrial Relations and Human Resources Conference, 18-20, October, 2008, Louisville, Kentucky, USA. 8. Chen, Pei-Chun ,Chen, Ching-Fu, Applying technology acceptance model to travelers’ usage intentions of GPS devices, The 7th Asia Pacific Forum for Graduate Student’s Research in Tourism and Hospitality, 3-4, June, 2008, Universiti Teknologi MARA Malaysia, Shah Alam, Malaysia. (成功大學頂尖大學經費補助) 9. Chen, Ching-Fu ,Chen, Pei-Chun ,Resident Attitudes Toward Tourism Development: A Case Of Heritage City In Taiwan, The 7th Biennial Conference on Tourism in Asia, 11-14, May, 2006, Jeonju, Korea.
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